Merchandising AND POINT OF SALE PLACEMENT

In Store merchandising provides an effective means of ensuring maximum sales from the display of products in a retail environment using product design, selection, packaging, pricing and a display that stimulates consumers to spend more.

FieldSmart regularly undertake merchandising activities from single store visits to site trial point of sale (floor standing display units, pallet wraps etc) through to nationwide coverage of 2000+ stores. Point of sale collation and delivery can all be handled in-house, either sending kits direct to store for location by the merchandisers or where possible direct to merchandisers homes for maximum compliance in store.

Some examples of merchandising activity include; FSDU and Pallet Wraps on behalf of Entertainment One’s Breaking Dawn part 1 nationwide in Tesco, Asda and Morrisons; Full point of sale placement for inkjet refresh including leaflet holders, ink trays, counter units, SEL’s, samples holders and lid stickers on behalf of Kodak nationwide within Dixons, Comet, Staples, Maplin and Bennetts; Off fixture displays nationwide in Tesco on behalf of Procter and Gamble.